is rapidly evolving, driven by its large population and growing e-commerce sector
Brazil's payment landscape is enhancing financial inclusion. With over 71.5 million users added by Pix and digital wallets reaching unbanked communities, the future of finance in Brazil is becoming more accessible.
with an internet penetration of 86.6%
Transactions that PIX handles monthly
Torecasted from 2024 to 2028
More than 70% of Brazilian consumers consider payment variety a key factor when choosing an online store.
Businesses risk losing 45% of shoppers if they don't offer preferred payment methods. Integrating local payment channels can reduce costs and boost authorisation rates.
Expanding into Brazil’s dynamic market is smart, but businesses need to adapt to its unique payment landscape to succeed. With over 215 million people and 86.6% internet penetration, Brazil is primed for digital growth, yet its payment preferences set it apart from other regions. The rise of PIX, an instant payment system launched in 2020, has transformed how Brazilians manage transactions. With over 153 million registered users, PIX powers around 4 billion transactions monthly, allowing for quick, real-time transfers that have become essential to the Brazilian consumer experience. Beyond PIX, other localised payment options play a major role.
Boleto Bancário, a widely used cash-based system, allows consumers to shop online and pay in person, making e-commerce accessible even for those without credit cards. Digital wallets like PicPay, Mercado Pago, and PagBank, along with instalment payment plans, offer Brazilians the convenience and flexibility they need. With credit card penetration lower than in some other countries, businesses that adopt local payment methods can reach more customers, including those without traditional banking services.
PayFuture is expertly positioned to empower businesses to thrive in Brazil’s digital landscape by integrating local payment solutions that enhance customer experience and drive growth. Offering PIX, Boleto Bancário, and digital wallets in one streamlined platform, PayFuture enables businesses to reach Brazilian consumers through their preferred payment methods. This local-first approach boosts conversion rates, as shoppers are far more likely to complete purchases when presented with trusted options. Additionally, PayFuture’s robust security features and compliance with Brazilian regulations ensure smooth and safe transactions. For businesses going global, thinking local is the way forward—and PayFuture offers the expertise and infrastructure needed to navigate Brazil’s evolving payment ecosystem, making it the ideal partner for expansion in this thriving market.
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